Remote Work Requires Increased Cybersecurity

The spread of remote work is not without challenges. There are risks and threats, including those that are viral but not exactly of the microbial sort. Cybersecurity cannot be neglected,…

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Five Remote Workplace Management Tips

The Virtual Assistant industry was among the first to embrace remote working and in fact hinges on it. Way before the pandemic, VAs were already working and meeting their clients’…

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Getting Started with Machine Learning

Starting out with machine learning (ML)? You will typically wonder if the time and effort spent learning about this technology is worth it. And if it is, then how do you get started and where are the pitfalls of this. Will machine learning capability be useful to businesses?

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Why Virtual Assistants are a Must Have for Real Estate Professionals

Hire a real-estate Virtual Assistant and never make another cold call ever again. Yes, that’s one of the benefits of getting a VA when you are in the busy real estate profession. You already have a full time job meeting and dealing with clients. And then there are the time consuming back office and administrative tasks. These are not only draining but will also keep you from doing what you do best. This is where the Virtual Assistant can help you. They can provide various crucial services to businesses and entrepreneurs from afar, which is another perk in the “new normal” COVID-19 has brought on. 

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How Virtual Assistants Can Let You Unlock the Pareto Principle

Most in the business or economics scene have probably heard of the Pareto Principle. For those unfamiliar with it, it is also called the 80/20. 80% of results come from 20% of the effort. Most productivity comes from short bursts or moments of utter focus. Ideally, entrepreneurs can study the Pareto Principle and leverage it. With it they will be able to stay focused on their strategic plans, spend less time chasing superfluous matters, and actually meet their goals. Of course, reality is hardly that accommodating and there will be obstacles that will keep business owners and leaders from getting their groove on. But they don’t have to go at it alone, they can always get help with optimizing their time. And this is where Virtual Assistants come in.
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Don’t Wear Your Pajamas While Working From Home And Other Tips

Working from home is now part of the new normal. Even before the current crisis, it has been growing in popularity because of benefits like saving employees the trouble of commuting to work and reducing workplace expenses. While business goes on as usual when remote work routines have been established, there are still a few kinks to work out. Especially when due to the lockdown people have few other places to go and stretch their legs. The days can blur, moods can swing, people can feel restless because they are all cooped inside but at the same time exhausted from all the negative news. 
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On the Responsibilities of Content Creation in an Age of Fake News

Media consumption is soaring in these times, with more people cooped up inside and spending more time online. This is why businesses are shifting to e-Commerce. Advertising and marketing campaigns are also doubling down on digital. But there has also been a rise in disinformation, or fake news. Just like black hat SEO techniques but geared towards the “human/social search engine algorithm.”
And like its counterpart, it has grown prevalent. That is why it is crucial to get an understanding of the phenomenon and its consequences. Anyone dealing with SEO must have an awareness of black hat techniques. Similarly, understanding fake news and why it must be avoided should be one of the responsibilities of content creation.
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